24-05-2022
WhatsApp Chatbot in the eCommerce Industry
WhatsApp #chatbot for eCommerce is essentially a software program that runs on the secured WhatsApp platform and enables your clients to interact with your company through the convenience and familiarity of WhatsApp messages.
In the modern-day intensely competitive, mobile-first eCommerce market, excellent customer service is the only way to build and maintain a competitive advantage over rivals. The value of customer loyalty is illustrated by a study, which shows that growing customer retention rates by only 5% can boost profits from a meagre 25% to 95%. And the only way to improve the client retention rate is to improve the client experience.
Enter WhatsApp Chatbots For Ecommerce
WhatsApp chatbot for eCommerce is essentially a software program that runs on the secured WhatsApp platform and enables your clients to interact with your company through the convenience and familiarity of WhatsApp messages.
Whatsapp Chatbot benefits for Ecommerce
Converting users into paying consumers and making money are the most significant challenges that the eCommerce industry faces nowadays. The WhatsApp chatbot for eCommerce not only streamlines the process of answering your customers' requests but also reduces overhead and increases the productivity of your customer service team in doing so.
Some of the benefits provided by WhatsApp chatbot for eCommerce are listed below:
- Enables real-time conversations with quick responses to customer questions
- Allows businesses to assist consumers on their favorite chat channel and improve their buying experience.
- Empower users to take immediate action, bringing them to the sales route.
- Helps build trust and consumer loyalty
- Enables protected customer contact with end-to-end encryption
- Facilitates seamless multimedia attachment transfers
- Used for marketing and lead generation
- Improves brand awareness
Things That Make WhatsApp Chatbot Stand Out
The key factor giving the WhatsApp #chatbot an advantage over other eCommerce engagement tools is the familiarity and immense popularity of WhatsApp. With people already using the messaging app extensively, the consumers are not faced with the challenge of becoming comfortable with the new platform.
Easy to use GUI
WhatsApp Chat Easy-to-use Interface is incredibly simple and straightforward where users can obtain real-time notifications on their chosen group items. It empowers them to directly pick the best offers for the categories of products that concern them the most, instead of scanning the entire website looking for the goods they desire.
Multi-action engagement
WhatsApp chatbot for eCommerce helps users to take different actions based on the flow of conversation. Right from exploring, making transactions to picking up tickets, users have access to various touchpoints. It allows eCommerce companies to attract new clients, persuade Re-Engagement, answer FAQs, collect feedback, and so much more through the power of conversational marketing and communication.
Ease of delivery
E-commerce WhatsApp bots can also be used for a better product distribution experience and customer service. They remove the complexity of seeking an address. Consumers can simply share their location coordinates on WhatsApp chat, making the delivery process quick and straightforward.
Multimedia attachments
With numerous multimedia attachments, including, photos,text, eCommerce companies can utilize WhatsApp chatbots to respond to consumer queries in way more rich and engaging ways.
Broadcasting
The WhatsApp broadcast functionality empowers businesses to create groups and send the same update to several users at once. The technique is used to reach out to a broader audience at the same time and deliver promotional content, product recommendations, and special offers within a closed group.
Integrate Ziper DIY chatbots with your Watsapp API now and revolutionise your customer service experience. To know more, visit us now!